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Best Practices

“We’ve doubled the business in the last five years and aspire to double it again in the next five”, says Sunil D’Souza in a Leadership Series EDGE webinar

Sunil D’Souza, MD & CEO, Tata Consumer Products, outlined the company’s five-year transformation journey during the milestone 500th EDGE webinar, highlighting strategy, brand, and operational excellence.

Published on

August 07, 2025

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Tata AIG learns Customer Engagement Practices from Titan

Tata AIG boosts customer service, adopting successful engagement and training strategies from Titan.

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June 11, 2025

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Insights from the 46th TBExG benchmarking study on digital marketing maturity

TBExG's 46th benchmarking study provides marketing maturity snapshot and insights

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April 25, 2025

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TCS and TBExG organise the first Tata group-level summit on data privacy

The summit featured three virtual sessions and a physical meet at TCS in Chennai 

Published on

December 27, 2024

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Tata 1mg launches new digital marketing campaigns post learnings from Tata AIA, Tata Capital and Tata UniStore

Tata 1mg’s team engaged with TBExG to determine the effectiveness of their digital marketing spends

Published on

December 26, 2024

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